Crowne Atlantic Business Brokers Review

Crowne Atlantic Business Brokers has been operating out of Maitland, Florida since the late 1990s, building a track record in Central Florida's business-for-sale market.

Founded by Jackie Hirsch, who has been facilitating business sales since 1998, and joined by Lee Ossin, who has completed over 250 transactions since 2004, the firm handles both buying and selling across a wide range of industries.

For anyone considering selling a Florida-based business or looking to acquire one, Crowne Atlantic is one of the more established names in the region.

Crowne Atlantic is a licensed business brokerage based at 620 N. Wymore Road, Suite 260, Maitland, FL 32751.

The firm is affiliated with the Business Brokers of Florida (BBF) association and has received multiple awards from that organization. Lee Ossin previously served as Vice President of the BBF's Central Florida region.

The brokerage is a small, focused operation. Two brokers handle transactions: Jackie Hirsch and Lee Ossin. That size is intentional. Clients work directly with experienced brokers rather than being handed off to junior staff.

Crowne Atlantic covers both sides of a transaction.

For Sellers:

• Free confidential Opinion of Value (not suitable for legal proceedings, but useful for pre-listing planning)
• Customized marketing and listing strategy
• Buyer screening and financial vetting
• NDA management before any business details are disclosed
• Negotiation support and due diligence oversight
• Transition planning through closing

For Buyers:

• Access to Crowne Atlantic's own listings as well as businesses listed by other brokers
• Broker-facilitated introductions and negotiations
• Guidance through due diligence and closing

They also handle online business sales, which is a category many regional brokers skip entirely.

Crowne Atlantic has sold businesses across a broad range of sectors. Their documented transactions and listed specialties include:

The two brokers each bring slightly different specialties. Lee Ossin focuses on service-based businesses like roofing, plumbing, construction, and manufacturing.

Jackie Hirsch tends to handle machine shops, HVAC, property management, and what she describes as "unique" businesses that require a custom approach.

The firm publishes a selection of recently closed deals on their website. These give a clear picture of the deal sizes and industries they work in most actively.

• $7.5M: Central Florida residential roofing contractor
• $6.5M: American breakfast/lunch restaurant franchise chain (5 units)
• $6.2M: Metal fabrication manufacturer with aerospace, defense, and healthcare contracts; ISO and ITAR certified
• $5.3M: Central Florida plant distribution company with 70+ staff
• $3.85M: North Florida countertop fabrication and installation business
• $3.5M: Commercial and residential re-roofing business with a 30-year reputation
• $2.65M: Cell phone manufacturer targeting senior citizens, sold to a private equity group
• $2.54M: High-precision machine shop serving aerospace and U.S. military clients
• $2.54M: Commercial and residential HVAC business with a 30-year operating history
• $1.6M: Corporate services online business
• $1.3M: National computer service center

The deals skew toward established, owner-operated businesses where the seller is retiring after decades of ownership. That pattern comes through consistently across the case summaries on their site.

Crowne Atlantic outlines a five-stage process:

1. Initial consultation and business evaluation
2. Confidential marketing and listing strategy
3. Buyer screening and qualification
4. Deal negotiation and due diligence management
5. Closing and transition planning

The firm claims that only 15% of businesses listed for sale actually close, and positions itself as consistently in that minority.

The buyer database is described as pre-qualified by price range and business type, which explains several testimonials where businesses went under contract within days of listing.

Multiple verified clients are named and linked on the firm's website. A few highlights worth noting:

Peter Vander Stichele, who sold cooksinnovations.com, described Jackie Hirsch completing a stock sale at full price and locating multiple high-potential buyers quickly.

Mark Freche of National Building Services reported that his 38-year-old commercial cleaning company went under contract in 1.5 days with a full-price cash offer, plus a backup cash offer, and 10 buyers waiting to view it.

Jacob Hara, a licensed real estate agent himself, noted the firm had multiple offers within a few days and called the process straightforward. Clay Mynard, who came in as a buyer rather than a seller, said Jackie kept communication clear and represented both sides fairly during due diligence.

The testimonials are specific enough to be credible. Names, businesses, and transaction types are all disclosed rather than left vague.

Crowne Atlantic does not publish commission rates on their website, which is standard practice in business brokerage. Fees are typically a percentage of the final sale price and are negotiated at listing.

The free Opinion of Value is available at no obligation for sellers considering a listing.

The firm is based in Maitland and focuses primarily on Central Florida, but serves a wider footprint across the state.

They cover Orange, Seminole, Lake, Volusia, Osceola, and Brevard counties, with individual pages for dozens of cities in each county. Several of their documented sales involved buyers who relocated from out of state.

What the Firm Does Well

• Two top-ranked brokers in the same firm. Most Florida brokerages don't have any brokers in the Top 5 for Central Florida. Crowne Atlantic has two.
• Confidentiality infrastructure. NDA-first buyer access and financial vetting before any identifying details are released is a real process, not just a talking point.
• Documented results across a range of deal sizes. Transactions from $1.3M to $7.5M give buyers and sellers a realistic sense of where the firm operates most comfortably.
• Direct broker access. Sellers work with Jackie or Lee, not an associate.

• Small team. Two brokers means capacity constraints. If you need a fast listing during a busy period, availability could be a factor.
• Central Florida focus. The firm is strongest in Orlando and the surrounding counties. Sellers based in South Florida or the Panhandle may find less local buyer depth.
• No published fee structure. You'll need to contact them directly to discuss commission terms.

Crowne Atlantic Business Brokers has a concrete record in Central Florida going back over two decades, with documented closings, named client testimonials, and two award-recognized brokers handling transactions directly.

For Florida-based business owners considering a sale, especially those in service trades, manufacturing, or hospitality, the firm is worth a serious conversation.